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New Color Simulation Tool Alleviates Recycling Challenges Case Study Color Simulation Tool Alleviates Recycling Challenges Avient's Color Simulation Tool predicts and corrects colors in packaging made from post-consumer recycled materials, addressing recycling challenges and supporting sustainability goals. Read More Jan 29, 2025 Three blue Redken bottles in a row Video Achieving Bright, Beautiful, Sustainable Packaging by L'Oreal and Avient (Chinese) Find out how Avient helped L'Oreal achieve color consistency across their global PCR packaging with the PCR Color Prediction Service (Chinese language version). Read More Mar 21, 2023 Children’s toys: a brown teddy bear with a plaid bow, a colorful block structure, and a stacking ring toy with a soccer ball on top. Case Study Injected Parts Plastic Toy Created a process with the brand owner to overcome PCR coloring challenges and ensure the launch of recyclable products. Read More Feb 08, 2023 White and purple steam generator iron on its base station, isolated on a white background. Case Study Electrical Appliances Support to qualify a new raw material sourcing process. Read More Jan 19, 2023 Several Redken shampoo bottles in bronze, clear, blue, and purple are lined up against a white background. Case Study Redken Shampoo Bottles by L'Oreal Created a process with L’Oréal to overcome PCR coloring challenges and simplify recycled resin coloration for global consistency. Read More Nov 28, 2022 Assorted colorful plastic bottles and pump containers arranged together, representing cosmetic and personal care packaging. Video Avient's Digital Color Prediction Service for Post-Consumer Recycled Content Discover our digital color prediction service for polyolefins and polyethylene terephthalate (PET) resins that uses sophisticated technology to illustrate the color possibilities or limitations of certain types of PCR. This can help simplify the overall decision-making process for brand owners and technical colorists, and help shorten the time-to-launch of new product ranges. Read More Nov 28, 2022
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